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ZETUP PRO Corporate Services
What's new

Site Changelog

We update this site continuously. Here's a running log of every meaningful change we've made — so you know what's current and trustworthy.

  1. FAQ hub, case studies, locations expanded, author cards, internal linking

    • New /faq hub with 25 questions across 6 categories (Setup, Visas, Trade Licence, Emiratisation, Tax, Pricing) and a single FAQPage schema covering everything.
    • New /case-studies section with 3 anonymised client outcomes (construction switch, hospitality Emiratisation, consultancy cost-cut). Article schema, structured results, ready for real names when permission lands.
    • Glossary expanded from 20 to 29 entries — added FTA, ICP, VAT, Corporate Tax, Investor Visa, Dependent Visa, TADBEER, Tawjeeh, goAML.
    • Locations expanded from 4 to 7 Dubai areas — added Dubai Marina, JLT (DMCC free zone), Al Quoz (industrial backbone).
    • Author bio cards on every blog and guide page with founder photo, role, bio, LinkedIn-ready slot, and reviewed/published date.
    • Internal linking pushed across the site: Related blog posts on blog pages, Related guides on guide pages, Related glossary terms on service pages, Other Dubai areas on location pages.
    • WebApplication schema on cost-calculator and emiratisation-calculator. Service Offer schema with structured pricing on 7 service pages.
    • Sitemap now at 198 URL entries (was 108 before this sprint started).

  2. Glossary launched, Compare hub, Resources, hyperlocal pages, lead magnet

    • New /glossary section with 20 UAE business-setup terms (Tasheel, Amer, MOHRE, GDRFA, Emirates ID, Ejari, WPS, Emiratisation, Nafis, and more) — DefinedTerm + DefinedTermSet schema.
    • Hyperlocal landing pages for 4 Dubai areas: Business Bay, Downtown Dubai, Sheikh Zayed Road, Deira. Each with Service schema and areaServed geo coordinates.
    • Free Resources hub with the 38-step Dubai Mainland Setup Checklist (printable + email-gated lead magnet).
    • /compare hub page surfacing 4 battlecards (Virtuzone, Creative Zone, Shuraa, market pricing) — previously hidden behind dynamic routes only.
    • Person schema for both founders on /about with stable @id, referenced from Article author and Organization founder.
    • Footer reorganised: Resources, Compare, Glossary, Tools, Blog at the top of the column with Popular Guides below.

  3. GSC verified, title fix, schema/llms reconciliation, www redirect

    • Google Search Console verified for the canonical zetup.ae Domain property.
    • Killed duplicate brand suffix in titles (was: '… | ZETUP PRO | ZETUP PRO'). 13 titles fixed across 9 pages.
    • Schema priceRange aligned to actual sliding scale (AED 839 – 22,000/month).
    • llms.txt and llms-full.txt reconciled with schema (Mon–Fri hours, single phone number).
    • 301 redirect www → non-www to consolidate canonical signal.
    • Sitemap dates made dynamic from MDX frontmatter (was: hardcoded).
    • Added WebSite + SearchAction schema for Google sitelinks search box.
    • Added ItemList schema on hub pages (services, guides, blog).

We believe in transparency in everything — including how we evolve. Got a suggestion? Email us.

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